About the Course
This workshop is part of our Digital Marketing Series, developed to help business owners understand the fundamentals of Digital Marketing.
Small businesses have a strong advantage over large corporations – they can get to know their customers and deliver service that delights. However, this can only be achieved by truly understanding how customers interact with your business and removing any pain points.
Customers are the lifeblood of your business, and it is essential to get the digital customer journey right. This workshop will guide you through understanding what your customer is thinking and doing, and how you can shape your marketing initiatives around this.
This workshop will cover:
- Why it is important to perfect the customer journey;
- Understanding how your customer uses digital platforms;
- Identifying customer pain points; and,
- Mapping the customer journey
This workshop is part of our Digital Marketing Series.
For many small businesses digital marketing equates to social media, however it is so much more. Before you upload your first post, invest in a new or upgraded website or hire a digital marketing specialist you, as the business owner need to know the fundamentals of digital marketing.
In conjunction with Melissa Strutt from 3BY2 we have developed this three-workshop series to help business owners understand the role digital marketing plays in engaging new customer, convert browsers to purchasers and building long term relationships with your loyal customers.
Other workshops in the series:
You can choose to attend one workshop or all three. When you register for the first workshop in the Digital Marketing Series – you will receive a discount code for $15 off the next two workshops. This will be sent to you in your confirmation email from Eventbrite. **Please note this discount can not be used with any other offer.**
Register Your Interest
Unfortunately due to high demand this course is now fully booked.
If you would like to register your interest for the next available course please fill out the form provided.
Register your interest here
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Book now as numbers are strictly limited.
Ackowledgement Of Country
Business Foundations acknowledges the traditional custodians throughout Western Australia and their continuing connection to the land, waters and community. We pay our respects to all members of the Aboriginal communities and their cultures; and to Elders both past and present.
Get In Touch
Have a question or to find out how we can help you, please get in touch.